01 - Line a baking sheet with parchment or wax paper and set aside.
02 - Melt the chocolate (and coconut oil or butter, if using) in a microwave-safe bowl in 20-second increments, stirring after each, until smooth. Alternatively, melt over a double boiler.
03 - Using tongs or your fingers, dip each potato chip halfway (or fully, if preferred) into the melted chocolate, letting excess drip off.
04 - Place the coated chips on the prepared baking sheet in a single layer.
05 - Allow the chocolate to set at room temperature for about 30 minutes, or refrigerate for 10-15 minutes until firm.
06 - Once set, transfer to a serving plate or airtight container.